SEO

Photo by Mimi Thian on Unsplash Some pages on your website just do not rank well — or at all. Sometimes, those pages do not get any traffic even if they contain valuable and well-made content. If this is the case, you may have orphan pages on your site. Orphan pages cannot be crawled because bots do not know they… Read More »What are Orphan Pages and How Do You Fix Them?

Instagram is quickly becoming one of the most popular platforms for brand and product promotion. It has more than 1 billion active users per month, nearly 2/3 of them aged between 18 to 29. It’s also an emerging app for online shoppers, with around 130 million Instagram users clicking on Instagram Shopping posts.  If you’re looking at Instagram as an… Read More »How to Research Competitors on Instagram

Source Ever since they were first announced, Core Web Vitals have become a mainstay in SEO discussions. There are ample reasons for this justified interest, as Core Web Vitals now inform Page Experience. SEO-wise, Page Experience produces ranking signals – and the engagement it facilitates produces engagement signals. Even outside of it, a great Page Experience score denotes a great… Read More »Guide on Google Core Web Vitals

KPIs are an important part of SEO today. The reason is that a lot of agencies approach SEO differently. KPIs ensure that there is some degree of consistency to the results agencies can achieve through them.  But the problem is that not many agencies target the right KPIs. And also, the fact that not all KPIs have the same importance.… Read More »35 SEO KPIs You Should Measure (And Why)?

You’ve been working nonstop on your new mobile app.  What started out as just a simple idea has transformed into a full-fledged app with features, graphics, integrations, and possibilities galore. It’s a crazily exciting time for a developer and innovator like yourself. Well, for a moment. Then it’s time to get back to work.  An app is only as good… Read More »Step-By-Step Playbook On How To Market Your Mobile App Post Launch

When it comes to SEO, optimizing H1 tags is often overlooked. But, did you know that this has a notable impact on your ranking? In this article, you’ll learn everything you need to know about creating the ultimate H1 tag for your website. You’ll discover the best practices, common mistakes, the importance of H1 tags, and many more. How to… Read More »How To Create The Ultimate SEO H1 Tag

Instagram is one of the most popular Micro-blogging platforms with a whopping 500 million daily users worldwide. Imagine creating a community of even 1% of that number and converting your followers into customers. To get a large following on Instagram requires a dedicated strategy and consistency to ace the game. In this article, we’re going to take you through an… Read More »How to Start an Instagram Blog from Scratch

How do you increase sales conversions and nurture clients you already close deals with to become loyal customers? How can you make prospects buy your offer and make repeat purchases? In both cases, follow-up on sales is crucial. Data from Marketing Donut’s blog indicates that you need about five follow-ups on average to close 80% of sales deals. But for… Read More »How to Follow Up in Sales and Drive Positive Results (8 Easy Ways)

Conscientious companies act with integrity, honesty, responsibility, respect, and accountability. Companies that put ethics at the core of their business strategy possess a positive impact on their customers’ affective devotion towards the brand. In this article, we’ll review the models of 10 companies whose truly ethical practices are helping them both win and retain the market share of their customer… Read More »10 Companies Doing Ethical Marketing The Right Way

Running any business is hard, but running a digital marketing agency can be especially challenging. With fast-paced technological advancements happening every day, the industry is constantly changing and evolving. Every day, there is a new trend that you need to catch up to. Whether it is social media, PPC ad campaigns, or website design, there is always something new that… Read More »Top 10 Clever Ways to Grow & Scale Your Digital Agency